Lindum: Giving plastic packaging a good wrap

Getting Curious

Lindum is a leading supplier of high performance stretch film and pallet stabilisation products, helping businesses reduce cost, improve efficiency and minimise waste. 

With a strong focus on sustainability and innovation, Lindum works closely with manufacturers, logistics companies and distributors in the food, FMCG and other sectors to develop bespoke packaging solutions that protect products as they are being transported, whilst supporting environmental goals.

Following a competitive pitch, we won the work based on our industry knowledge. Our team then set to work on enhancing media exposure for Lindum, positioning them as leading experts not only in pallet stability but also in plastic wrapping and innovation.

Collaborating

To position the company as a Movement in Transport (MIT) expert, we focused our approach on consistent media exposure to create third party credibility and help put Lindum on the map.

We also pitched and secured strategic case studies and thought-leadership feature articles in the food, logistics and sustainability media to help Lindum contribute to the wider news agenda with valuable insight, statistics, and solutions to industry-wide issues.

Working closely with the marketing team and sales director, we familiarised ourselves with Lindum services and understood overall business objectives and future ambitions. This helped us identify key media opportunities that contributed to the broader news agenda, helping Lindum contribute to the conversation with provide valuable insight to educate the supply chain.

The Services

Food processing
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Public Relations
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Manufacturing and engineering
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Regional B2B
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Delivering Clarity

So far, our campaign has delivered monthly media exposure in relevant media to raise Lindum’s profile among its current and potential clients. Overall, our media coverage has reached an audience of over 49.4m, with an average of three pieces of coverage per month. 

Our campaign has significantly increased brand awareness for Lindum and positioned the company as an industry leader.

Lindum said: “Partners PR has been a fantastic agency to work with. They are proactive, self-sufficient, and don’t require constant input, which makes working with them incredibly easy.

“Their communication is excellent, and their industry expertise really shows. We like the way their meetings always have a clear agenda, and the actions are sent around quickly. Friendly, helpful, and fast to deliver - they’re a valuable partner for us.”

Lindum PR campaign results