Each sector is unique, meaning each campaign must be bespoke to your organisation, its needs, and target audiences. If you are looking at an agency, it helps to choose one that has experience in your sector and can demonstrate tangible results.
Although an agency may have tons of campaigns under their belt, if they don’t have experience in your specific sector, they may struggle to deliver the results you need.
Spend time researching agencies that have demonstratable experience, contacts and insights within your sector. This is also a fantastic time-saver if your chosen agency already understands your product and market.
Here at Partners, we have more than 35 years of experience in PR and specialise in the manufacturing, food processing, property & construction, and professional services sectors. Our experts always have a grasp on current affairs to craft strategic exposure for your business.