Find your way in PR 

If PR is on your to-do list but you’re not sure where to start, or if your current communications plan needs a reboot, the Partners Pathfinder is for you.

How does it work?

Over two, half-day workshops tailored to your organisation, we’ll help you clarify your goals and the results you need PR to deliver. We’ll identify the people you need to reach and the things that matter to them; get clear on the messages you need to communicate; identify the most effective communication channels; and pull everything together into a clear, cohesive and measurable plan.

The Partners Pathfinder will give you:

  • Clarity on exactly what you need PR to achieve for your business.
  • A PR strategy and a practical plan to achieve your goals.
  • Valuable and structured thinking time, with PR experts guiding you through the process.
  • Clear measurement metrics for PR success
  • The option to dip into ongoing advice and support at the level you need from an experienced team.


This is no ‘one size fits all’ workshop. The Pathfinder is tailored around your business, your team and your needs to help you achieve your objectives. We'll work with you to develop a PR strategy that will:


  • Align your PR objectives to your business objectives
  • Help you better understand the audiences that are important to your business
  • Find effective ways of reaching those people with the right messages
  • Create a strategic, focused, structured and measurable plan of action.

“It was money very well invested, and I’d thoroughly recommend it if you’re looking for strategic direction and support from experienced people who are also very easy to work with.” 


See how the Pathfinder has helped other businesses

Pathfinder success
"You’ve really got us thinking differently, and you gave us so many great ideas and actions that we could use straight away."
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