Baker Small: a cautionary tale of Twitter

Here’s why even swift crisis action couldn’t save the Baker Small legal team from the public relations nightmare they created for themselves.
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Why reputation management should be at the top of your priority list

Having robust strategies in place for handling bad press or minimising the risk of damaging errors can be the crucial factor in your business making it to the other side.
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Three reasons why digital PR and SEO can be great bedfellows

Three reasons why digital PR and SEO are mutually beneficial strands of your marketing strategy
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10 content ideas for Twitter

Here are 10 ideas for creating relevant content for your Twitter campaign
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10 top tips for modern PR

The worlds of marketing and communications have shifted dramatically in recent years – and the speed of change is hotting up. It can be a bit bewildering. So, to try and simplify things, here are 10 golden rules for PR success.
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Why mood matters more than demographics

We listened to a fascinating webinar recently from Fospha, a tech company who make software that allows you to understand customer behaviour and interact in real time.
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